Social · member #1761
Dimitri Marchand
Joined 24 Feb 2025 via referral
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Discretionary spend dropping+12
$283 in the last 90 days against a personal baseline of $478.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$1,746
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Junior Golf Clinic 202630 Jul 2026attended
- Back to School Splash 2026 (2)5 Jul 2026attended
- Cigar and Scotch Evening 202631 May 2026attended
- Back to School Splash 202623 Apr 2026attended
- Family Pool Party 2026 (2)16 Apr 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- neutral6 Jul 2026Raymond Petit, Controller · Front desk
Wanted to know whether the courts are lit for evening play through the winter.
- positive24 Feb 2026Grace Okonjo, Events Coordinator · Phone
Brought a prospective member to lunch unprompted and gave them the full tour.
- neutral25 Dec 2025Grace Okonjo, Events Coordinator · Committee
Enquired about parking during the works on the north entrance.
- negative31 Aug 2025Grace Okonjo, Events Coordinator · Committee
Came to the new member reception, but it ran two months after they joined and they knew nobody.
- positive20 Jun 2025Bethany Cruz, Front Desk · Front desk
Has not missed a Wednesday ladies day since March. Member declined a call back.
- positive7 May 2025Colin Barrow, General Manager · Phone
Offered to chair the greens committee if a seat comes open. Awaiting a response from the member.