Full golf · member #1758
Susan Langford
Joined 17 Feb 2025 via event
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Unresolved friction on record+8
1 negative interaction logged in the last six months.
- Bringing guests-9
7 guests hosted in 90 days — members who introduce others rarely leave.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$5,937
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Family Pool Party 2026 (3)22 Jun 2026attended
- Ladies Member-Member 202613 May 2026attended
- Budget and Dues Presentation 202612 Mar 2026attended
- Trivia Night 202619 Feb 2026attended
- Wine Dinner: Northern Rhone 202612 Jan 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- negative28 Aug 2026Dale Whitcombe, Head Golf Professional · Phone
Said the halfway house was shut on a Saturday afternoon with no signage. Passed to the golf shop.
- neutral13 Nov 2025Dale Whitcombe, Head Golf Professional · Committee
Said they joined for the golf but cannot get into a game and does not know anybody yet.
- neutral9 Oct 2025Stuart Lang, Tennis Professional · Committee
Enquired about changing membership category at renewal.