Social · member #1697
Devon Fenwick
Joined 11 Jul 2024 via event
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
No signal fired
Nothing in this member's record crossed a threshold in either direction, so the score sits at its floor.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$2,403
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Easter Egg Hunt 202618 Aug 2026no show
- Independence Day Cookout 20261 Aug 2026attended
- Junior Golf Clinic 202630 Jul 2026no show
- Back to School Splash 2026 (3)16 Jul 2026attended
- Movie Night on the Lawn 20266 Jul 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- neutral1 Apr 2026Nora Sinclair, Fitness Manager · Email
Asked about the timeline for the short game area.
- positive14 Dec 2025Bethany Cruz, Front Desk · Phone
Complimented the bunker work on 7 and 12; said the course looks the best it has in a decade. Logged for the committee.
- positive21 May 2025Anita Reyes, Front Desk · Front desk
Volunteered for the junior golf clinic again this summer, third year running. Assigned to member services.
- positive1 Jan 2025Tom Halloran, Food and Beverage Manager · Email
Wrote in to say the valet team went well out of their way during the storm. Copied to food and beverage.