Social · member #1636
Grant Devereaux
Joined 28 Aug 2023 via referral
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Visit cadence falling+20
3 visits in the last 90 days against a personal baseline of 5.4 — down 45%.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$1,103
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Independence Day Cookout 20261 Aug 2026no show
- Back to School Splash 2026 (3)16 Jul 2026attended
- Back to School Splash 2026 (2)5 Jul 2026attended
- Casino Night 202624 Mar 2026attended
- Father-Son Scramble 202624 Feb 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- neutral9 Apr 2025Bethany Cruz, Front Desk · Phone
Confirmed their son’s age band for junior competition eligibility.