Social · member #1622
Gregory Oakley
Joined 4 Jul 2023 via waitlist
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Discretionary spend dropping+13
$269 in the last 90 days against a personal baseline of $480.
- Unresolved friction on record+8
1 negative interaction logged in the last six months.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$1,886
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Independence Day Cookout 20261 Aug 2026attended
- Family Pool Party 2026 (3)22 Jun 2026attended
- Spring Four-Ball 20265 May 2026attended
- Family Pool Party 2026 (2)16 Apr 2026attended
- Father-Son Scramble 202624 Feb 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- negative18 Jun 2026Bethany Cruz, Front Desk · Committee
Noted at committee that the kitchen has now run four months without an executive chef and that dining complaints are arriving weekly.
- positive14 Aug 2025Priya Venkat, Member Services · Phone
Offered to chair the greens committee if a seat comes open.
- negative15 May 2025Grace Okonjo, Events Coordinator · Phone
Frustrated that the tee sheet was already full the moment the booking window opened. Nothing outstanding.
- neutral15 Jan 2025Dale Whitcombe, Head Golf Professional · Front desk
Left a jacket in the locker room; returned to them the following week. Copied to food and beverage.