Full golf · member #1609
Rebecca Galloway
Joined 9 May 2023 via referral
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Visit cadence falling+22
13 visits in the last 90 days against a personal baseline of 24.9 — down 48%.
- Discretionary spend dropping+19
$728 in the last 90 days against a personal baseline of $1930.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$6,604
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Independence Day Cookout 20261 Aug 2026attended
- Father-Son Scramble 2026 (2)25 Jun 2026no show
- Ryder Cup Match Play 20269 Jun 2026attended
- President’s Cup 202627 May 2026no show
- Halloween Costume Party 2026 (2)19 Feb 2026no show
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- positive2 May 2026Board Secretary · Survey
Their company has taken a table at the charity scramble for the third year.
- neutral10 Apr 2026Board Secretary · Front desk
Asked about the timeline for the short game area. Logged for the committee.
- neutral21 Jul 2025Raymond Petit, Controller · Email
Enquired about adding a spouse mid-year and how the dues would be prorated.
- negative2 Dec 2024Colin Barrow, General Manager · Survey
Reported the same billing error twice and says nobody has come back to them.