Junior executive · member #1607
Beatrice Ziegler
Joined 16 Apr 2023 via referral
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Visit cadence rising-6
Visits up 35% on this member's own baseline.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$2,145
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Back to School Splash 2026 (4)25 Aug 2026attended
- Back to School Splash 2026 (3)16 Jul 2026attended
- Family Pool Party 2026 (2)16 Apr 2026attended
- Junior Club Championship 20266 Apr 2026attended
- Casino Night 202624 Mar 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- positive22 Mar 2026Nora Sinclair, Fitness Manager · Front desk
Praised the halfway house menu change, the brisket sandwich in particular.
- negative10 May 2025Nora Sinclair, Fitness Manager · Survey
Complained about noise from pool events carrying into the dining room.
- positive12 Nov 2024Marissa Ford, Membership Director · Email
Told the professional they are playing more golf now than at any point since retiring. Will revisit at renewal.