Social · member #1583
Malcolm Merriweather
Joined 30 Dec 2022 via waitlist
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Bringing guests-9
4 guests hosted in 90 days — members who introduce others rarely leave.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$2,248
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Father-Son Scramble 2026 (2)25 Jun 2026attended
- Family Pool Party 2026 (3)22 Jun 2026attended
- Family Pool Party 2026 (2)16 Apr 2026attended
- Halloween Costume Party 2026 (3)3 Apr 2026attended
- Casino Night 202624 Mar 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- neutral26 Nov 2024Nora Sinclair, Fitness Manager · Email
Asked about the process for putting a membership on hold during a sabbatical.