Social · member #1503
Diane Montoya
Joined 16 Aug 2021 via event
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Unresolved friction on record+13
2 negative interactions logged in the last six months.
- Long tenure-2
5 years of membership.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$4,662
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Back to School Splash 2026 (4)25 Aug 2026no show
- Easter Egg Hunt 202618 Aug 2026attended
- Junior Golf Clinic 202630 Jul 2026attended
- Back to School Splash 2026 (3)16 Jul 2026attended
- Movie Night on the Lawn 20266 Jul 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- negative12 Aug 2026Raymond Petit, Controller · Email
Asked what the plan is for the kitchen, because the last three meals have been poor. Follow-up scheduled for next month.
- negative8 Jul 2026Raymond Petit, Controller · Phone
Complained the range balls are worn out and it is affecting their practice. Nothing outstanding.
- neutral12 May 2026Grace Okonjo, Events Coordinator · Phone
Enquired about changing membership category at renewal. Logged for the committee.
- positive24 Dec 2025Priya Venkat, Member Services · Email
Sent flowers to the front desk team after the holiday party.
- neutral24 Dec 2024Anita Reyes, Front Desk · Survey
Requested a paper statement in addition to the emailed one. Awaiting a response from the member.