Full golf · member #1479
Beatrice Abernathy
Joined 27 Apr 2021 via referral
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Long tenure-2
5 years of membership.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$15,473
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Back to School Splash 2026 (4)25 Aug 2026attended
- Easter Egg Hunt 202618 Aug 2026attended
- President’s Cup 2026 (2)18 Jul 2026attended
- Back to School Splash 2026 (2)5 Jul 2026attended
- Cigar and Scotch Evening 202631 May 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- positive30 Jun 2026Dale Whitcombe, Head Golf Professional · Front desk
Introduced a colleague from the office who is now on the waitlist.
- positive3 Dec 2025Colin Barrow, General Manager · Phone
Sent flowers to the front desk team after the holiday party.
- neutral4 Oct 2024Grace Okonjo, Events Coordinator · Committee
Enquired about morning clinics. Told there are none scheduled before four.