Full golf · member #1366
Brandon Vandermeer
Joined 26 Feb 2018 via referral
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Visit cadence falling+14
23 visits in the last 90 days against a personal baseline of 33.5 — down 31%.
- Long tenure-6
9 years of membership.
- Bringing guests-9
9 guests hosted in 90 days — members who introduce others rarely leave.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$7,945
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Easter Egg Hunt 202618 Aug 2026no show
- President’s Cup 2026 (2)18 Jul 2026no show
- Movie Night on the Lawn 20266 Jul 2026attended
- Father-Son Scramble 2026 (2)25 Jun 2026attended
- Derby Day Party 20264 Jun 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- neutral3 Apr 2026Tom Halloran, Food and Beverage Manager · Phone
Requested a locker closer to the entrance for mobility reasons.
- positive12 Feb 2026Dale Whitcombe, Head Golf Professional · Front desk
Said the pool staff were exceptional with their grandchildren over the long weekend.
- neutral3 Nov 2024Board Secretary · Survey
Called to confirm the dress code for the club championship dinner. Logged for the committee.