Full golf · member #1365
Camila Underhill
Joined 7 Feb 2018 via waitlist
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Long tenure-6
9 years of membership.
- Bringing guests-9
9 guests hosted in 90 days — members who introduce others rarely leave.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$13,545
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Easter Egg Hunt 202618 Aug 2026attended
- Independence Day Cookout 20261 Aug 2026attended
- Back to School Splash 2026 (2)5 Jul 2026no show
- Derby Day Party 20264 Jun 2026attended
- Spring Four-Ball 2026 (2)3 Jun 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- positive13 Aug 2026Colin Barrow, General Manager · Email
Offered to chair the greens committee if a seat comes open.
- neutral16 Feb 2026Anita Reyes, Front Desk · Committee
Booked the family for Easter brunch, then moved to the later sitting.
- positive2 Oct 2025Dale Whitcombe, Head Golf Professional · Front desk
Told the professional they are playing more golf now than at any point since retiring.
- negative16 Oct 2024Tom Halloran, Food and Beverage Manager · Survey
Reported the same billing error twice and says nobody has come back to them. Noted on file.