Full golf · member #1294
Douglas Stockton
Joined 6 Nov 2014 via referral
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Long tenure-8
12 years of membership.
- Bringing guests-9
7 guests hosted in 90 days — members who introduce others rarely leave.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$5,080
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Easter Egg Hunt 202618 Aug 2026attended
- Back to School Splash 2026 (2)5 Jul 2026attended
- Derby Day Party 20264 Jun 2026attended
- Cigar and Scotch Evening 202631 May 2026attended
- Ladies Member-Member 202613 May 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- positive12 May 2026Marissa Ford, Membership Director · Phone
Complimented the bunker work on 7 and 12; said the course looks the best it has in a decade.