Corporate · member #1171
Jennifer Ziegler
Joined 25 Apr 2005 via corporate
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Visit cadence falling+24
8 visits in the last 90 days against a personal baseline of 17.5 — down 54%.
- Discretionary spend dropping+12
$1405 in the last 90 days against a personal baseline of $2396.
- Long tenure-8
21 years of membership.
- Bringing guests-9
6 guests hosted in 90 days — members who introduce others rarely leave.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$9,793
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- President’s Cup 2026 (2)18 Jul 2026attended
- Spring Four-Ball 2026 (2)3 Jun 2026attended
- Junior Club Championship 20266 Apr 2026attended
- New Member Reception 202620 Mar 2026attended
- Budget and Dues Presentation 202612 Mar 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- positive31 Mar 2026Stuart Lang, Tennis Professional · Email
Praised the halfway house menu change, the brisket sandwich in particular.
- neutral20 Oct 2025Nora Sinclair, Fitness Manager · Phone
Requested that club correspondence go to their personal address rather than work.
- positive4 Feb 2025Colin Barrow, General Manager · Front desk
Introduced a colleague from the office who is now on the waitlist.
- positive14 Oct 2024Marissa Ford, Membership Director · Phone
Says the fitness centre refresh is the reason they renewed the family membership. Assigned to member services.