Full golf · member #1130
Beatrice Marchetti
Joined 2 Jun 2001 via referral
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Unresolved friction on record+8
1 negative interaction logged in the last six months.
- Visit cadence rising-6
Visits up 75% on this member's own baseline.
- Long tenure-8
25 years of membership.
- Bringing guests-9
9 guests hosted in 90 days — members who introduce others rarely leave.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$5,873
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Easter Egg Hunt 202618 Aug 2026attended
- President’s Cup 202627 May 2026attended
- Family Pool Party 2026 (2)16 Apr 2026attended
- Member-Guest Invitational 202630 Mar 2026attended
- Chef’s Table Tasting 20262 Jan 2026no show
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- negative18 May 2026Grace Okonjo, Events Coordinator · Email
Says the wine list has not been touched and half of it is unavailable anyway.
- positive4 Sep 2025Tom Halloran, Food and Beverage Manager · Phone
Says the fitness centre refresh is the reason they renewed the family membership. Awaiting a response from the member.