Full golf · member #1065
Andrew Ravenscroft
Joined 23 Apr 1991 via legacy
Churn risk
Why this score
Every signed term the model added, heaviest first. Baselines are this member’s own history rather than the club average — a social member who visits twice a month has not disengaged, and comparing them to a full-golf cadence would manufacture a crisis.
- Discretionary spend dropping+21
$506 in the last 90 days against a personal baseline of $1652.
- Visit cadence falling+20
11 visits in the last 90 days against a personal baseline of 19.7 — down 44%.
- Long tenure-8
35 years of membership.
This score is arithmetic, not a language model. It is produced by churn model v1.2.0 — a versioned, unit-tested weighted sum evaluated as at 31 Aug 2026, the last date the dataset covers. Run it twice and you get the same number; run it next quarter after a weight changes and the version tells you why it moved. A model would give none of that, and a retention budget defended to a board committee needs all of it.
Discretionary spend
1 Sep 2025 to 31 Aug 2026. Dues excluded: they are contractual and post regardless of engagement.
$5,485
Where they go
Visits by facility across the full 24-month record.
Visit cadence
Sep 24 – Aug 26Event attendance
- Back to School Splash 2026 (4)25 Aug 2026no show
- Junior Golf Clinic 202630 Jul 2026no show
- Ryder Cup Match Play 20269 Jun 2026attended
- President’s Cup 202627 May 2026attended
- Ladies Member-Member 202613 May 2026attended
What staff actually heard
Free-text notes from the front desk, email, surveys and committee. Real club intelligence is not only numeric.
- positive6 Aug 2026Tom Halloran, Food and Beverage Manager · Email
Wants to turn the standing Thursday game into a fourball and is looking for a fourth.
- negative1 Apr 2025Colin Barrow, General Manager · Phone
Feels the board has not answered the questions raised at the last meeting.
- positive11 Dec 2024Marissa Ford, Membership Director · Front desk
Paid the capital assessment early without being chased.